On the 22nd of October, a guest lecture by Ms. Komlin Kaur provided insights into the role of an effective CSR (Corporate Social Responsibility) strategy in brand management. A communications professional and storyteller with close to 15 years of experience working with Fortune 500 companies, Ms. Kaur believes in the powerful influence of storytelling for...
The ever-changing dynamic in the media industry, combined with the advent of rapid digitization, has altered the landscape of storytelling immensely; resulting in a huge impact on the PR industry. To provide insight into this, Mrs. Sonali Yohan Irani, an expert in marketing, spoke to Batch 2022 on 4th June, 2021. With almost 10 years...
On 3rd July 2021, Symbiosis Centre for Media and Communication, Pune had the honor of hosting as a guest speaker internationally acclaimed Indian film director, writer and producer, Mr. Bharatbala Ganapathy. He addressed the students on the practical aspect of working in the film and advertising industry; as well as, dwelling on the art of...
On June 24, 2021, Mr. Chetankumar Sangole, the head of sustainability at Mahratta Chamber of Commerce, Industries & Agriculture gave a lift to our third-year media students folding in sustainability with their professional skills. Although the majority of his talk was technical, we could see how the intricacies of environmental science are linked with day-to-day...
On the 14th of June, Monday, the Mass Communication students of the second-year batch had the invaluable opportunity to attend a Q&A session with Mr SMM Ausaja, the Senior Vice President of Osianama, and owner of India’s largest private cinema memorabilia archive. Mr. SMM Ausaja started writing about cinema in 1989, and more than 30...
The students of SCMC were fortunate enough to interact with Ms. Rohena Gera, a critically acclaimed writer and director, to ask about her process of making and releasing an independent film. Having graduated from Stanford University, California, with a Bachelor of Arts in Creative Writing and English, Ms. Gera was sure she wanted to become...
In PR, it’s always GO [PUNE, MAHARASHTRA, May] Symbiosis Centre for Media and Communication’s (SCMC) PR Batch of 2021 is hosting its first-ever PR event “Creaticon”. Scheduled for 29th May 2021, the preliminary rounds will commence on 23rd May 2021. Powered by Media4U in association with PRCI YCC, the event is designed to cover all the major...
“Our core job as a media organization has to be to hold the institutions that are in power, accountable.” On Wednesday, the second-year students were fortunate enough to attend a lecture by Mr. Kabir Upmanyu on how digital news platforms track and cover breaking news. Having completed his BA in History at St. Stephen’s College,...
As India nears its diamond jubilee of independence this year, the country also gets further from the struggle for independence, with collective memories of the unified fight for freedom fading slightly from our consciousness. On account of this, Professor Vidyabhushan Arya, one of our esteemed faculty members, spoke to batches 2022 and 2023 on the...
Everyone has an ambition and vision for a future that we want for ourselves and everyone. There is nothing more gratifying than knowing that you have accomplished something that is both, your passion, and which contributes to the betterment of society. Vasudha Chatterjee, our third-year student, has taken this step as she joins the Teach...